the power of great messaging
It can be largely forgotten by those that work in the business, but it's the messaging that turns an aesthetically pleasing ad into a great and memorable ad. Images alone…
It can be largely forgotten by those that work in the business, but it's the messaging that turns an aesthetically pleasing ad into a great and memorable ad. Images alone…
Creativity shows itself in many forms. Watch this to be suitably impressed about the thought and consideration that went into something so common and...well...boring.
Creatives are an odd bunch. They get a hair-brained idea that sounds just stupid on paper, and a lot of hard work, but then they go ahead and do it…
The type of camera isn't key - it's the moment, the essence and the feeling that's conveyed that really matters. You can capture all of that, sometimes even make it…
It's hard to know what was real and what was not today. So what has the cOOp so terribly vexed? Did Kelly Slater retire today? We actually kinda believe this…
Courtesy of Peter Diamandis.
I do not recommend having your volume up once you hit play. https://www.youtube.com/watch?v=4YQ80lhD9Ko
This is such well thought out and executed edit for a ski part, and a game-changer. Every other edit will just be boring from here on out unless they step…